Highlights
AstroSure.ai Secures $6 Million Seed Funding
The astro-tech startup AstroSure.ai has successfully raised $6 million in seed funding, with Pradeep Dadha and several other investors leading the round.
This new capital will be deployed to:
- Enhance the app by introducing innovative features
- Improve existing functionalities
- Expand its reach to a larger audience
- Recruit skilled professionals to support business growth
AstroSure.ai was launched this month by Vanya Mishra and Hatim Kantawalla. The platform merges the expertise of Vedic astrologers with the capabilities of technology specialists, creating a product aimed at promoting mental well-being. Each prediction adheres to Vedic principles, while advanced AI algorithms facilitate easy access to astrological guidance. The application is accessible on both iOS and Android, with the goal of making astrology impactful and easily reachable in the digital era.
Personalised Astrology Insights
AstroSure delivers real-time, personalised astrology-based insights and tools, enabling users to enhance their daily decision-making processes. Key features include:
- Advice on significant life events such as marriage, investments, and starting new ventures.
- Accurate guidance provided by Agastyaa, the virtual assistant within the app.
The startup intends to fill crucial gaps in the current market, which include:
- Lack of transparency
- Inconsistent advice
- Exploitative practices
The platform reports that its beta phase has successfully attracted over 150,000 users.
Market Potential
According to market research, the Indian online astrology market is projected to experience substantial growth, reaching $1 billion by FY-2030. India is estimated to account for around 25% of the global astrotech market, which is valued at $4 billion.
Freemium Model and User Accessibility
AstroSure adopts a freemium model, ensuring transparency with no hidden fees or unexpected charges. This allows users to explore all app features at no cost. Available 24/7, the platform provides emotional clarity and spiritual guidance without wait times, guaranteeing insights that are devoid of human error or biases and offering a safe space for every user.
In this competitive landscape, AstroSure will go head-to-head with other prominent players such as Astrotalk, Astrosage, and Insta Astro.