JioHotstar Streaming Service Expansion
JioHotstar has launched its new streaming service in the UK, Canada, and Singapore as part of its international growth strategy. The platform will deliver over 160,000 hours of entertainment in more than 12 Asian languages. Viewers can expect an array of content, including films, television shows, original series, regional programming, reality content, children’s entertainment, and anime. JioHotstar is committed to adding more than 30,000 hours of new content each year.
Content Library and Availability
The content library boasts a range of original titles such as Asur, Pritam & Pedro, Special Ops, Criminal Justice, Heartbeat, and Resort, as well as popular films like Dhurandhar, 12th Fail, Chhichhore, Kesari Chapter 2, and Kill. Additionally, JioHotstar will stream content from JioStar television channels, including Star Plus, Colors, Star Vijay, Asianet, Star Jalsha, and Star Pravah. Selected shows will be available in Canada and Singapore prior to their television broadcasts, while UK viewers can enjoy certain shows concurrently with broadcast schedules.
Subscription Plans
JioHotstar offers quarterly and annual subscription plans across these three regions. Prices for quarterly plans are set at GBP 19.99 for the UK, CAD 19.99 for Canada, and SGD 29.98 for Singapore. The annual plans are priced at GBP 69.99, CAD 49.99, and SGD 69.98, respectively. Current Hotstar subscribers in these regions will transition to corresponding JioHotstar plans with existing monthly plans remaining active in the UK, provided auto-renewal is enabled.
Interactive Features and Live Content
The platform will introduce interactive features for the popular show Bigg Boss. Viewers in the UK, Canada, and Singapore will have the opportunity to vote live during different episodes. Both Canadian and UK audiences will also get access to a 24-hour live feed, while Canadian subscribers can enjoy Bigg Boss Hindi episodes a week ahead of their television broadcast.
Accessing JioHotstar
JioHotstar will be accessible on mobile and connected TV devices through the App Store and Google Play Store. Amit Malhotra, Head of International Business at JioStar, indicated that the company aims to extend its streaming offerings to wider audiences beyond just the Indian and South Asian communities.
Currently, JioHotstar boasts more than 500 million average monthly users in India, alongside a programming library of over 300,000 hours across 19 languages.