Nivasa Finance Secured Credit Start-Up Secures $3 Million Seed Funding

Nivasa Finance, a secured credit startup, has successfully raised $3 million (approximately Rs 25 crore) in a seed funding round. This round was led by Prime Venture Partners and included participation from Blume Ventures, Whiteboard Capital, and several angel investors. The startup intends to utilise this new funding to broaden its geographical reach, enhance its distribution network, and foster stronger partnerships with lenders. The company is also considering obtaining an NBFC licence.

About Nivasa Finance

Established in 2025 by Samit Shetty and Hitesh Saraf, Nivasa Finance is focused on creating a distribution and fulfilment platform for affordable housing loans and loans against property (LAP) specifically in non-metro regions. The Bengaluru-based startup aims to provide secured credit to underserved borrowers such as self-employed individuals, gig workers, and small business owners.

Operational Model

Nivasa Finance employs a hybrid model that integrates technology-driven workflows with practical field operations to facilitate access to credit. This approach supports borrowers throughout the entire loan process, including assessment, documentation, lender matching, and disbursal of funds.

Partnerships and Impact

Currently, Nivasa Finance collaborates with over 10 lending partners, encompassing banks, small finance banks, housing finance companies, and NBFCs. Since its inception, the startup claims to have enabled hundreds of loans amounting to over Rs 20 crore across Mysore and Mandya in Karnataka.