Zomato Set to Rebrand as ‘Eternal’ Following Board Approval

Zomato Set to Rebrand as ‘Eternal’ Following Board Approval



Eternal Ltd: The New Name for Zomato Ltd – Transforming Food Tech

Eternal Ltd: The New Name for Zomato Ltd

Food tech leader Zomato has gained board approval to officially transition its name from ‘Zomato Ltd’ to ‘Eternal Ltd.’ On February 6th, Zomato’s board endorsed a resolution to rebrand the company, as indicated in a regulatory filing from the National Stock Exchange.

Rationale Behind the Name Change

Deepinder Goyal, founder and CEO of Zomato, explained that following the acquisition of Blinkit, the term “Eternal” was adopted internally to create a distinction between the company and its brand/app. Goyal stated that the intention was to rename the company to Eternal when something beyond Zomato became a central focus for their future. With the integration of Blinkit, he now believes this milestone has been achieved.

Upcoming Changes to Company Identity

In line with this transition, the company’s official website will change from zomato.com to eternal.com. Additionally, the stock ticker will shift from ZOMATO to ETERNAL. Currently, Eternal will encompass four key operations: Zomato, Blinkit, District, and Hyperpure.

Recent Performance and Strategic Investments

This announcement follows Zomato’s quarterly results and comes shortly after a significant $1 billion fundraising through QIP. The Gurugram-based firm experienced a remarkable 64.4% increase in operational revenue, reaching Rs 5,405 crore in Q3 FY25, up from Rs 3,288 crore in the same quarter last year. However, the company reported a year-on-year profit decline of 57.2%, with profits standing at Rs 59 crore during the same period.

Re-Entering the Food Delivery Market

Moreover, Zomato has re-established its presence in the rapid food delivery market, committing Rs 500 crore to its quick commerce branch, Blinkit. This strategic move underscores the company’s ambitions within the fast-paced food tech landscape.

Achievements and Market Presence

Zomato also made history by being the first emerging Indian tech firm to join the Bombay Stock Exchange (BSE) Sensex 30, thereby taking the place of JSW Steel Limited in the prestigious index of India’s top 30 companies.


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