Highlights
P-Series Television Launch by Panasonic
P-Series televisions from Panasonic have been unveiled, showcasing the return of the flagship ShinobiPro MiniLED lineup.
The ShinobiPro MiniLED series aims to provide top-notch entertainment experiences and incorporates advanced features such as quantum dot technology with pixel dimming, a 4K Studio Colour Engine, Hexa Chroma Drive, HDR10+, Dolby Vision, and Accuview Display. For superior audio performance, these televisions are equipped with Dolby Atmos, offering 66W speakers, a built-in woofer, and home theatre integration complete with tweeters.
Advanced Features for Indian Consumers
The P-Series televisions are crafted to cater to Indian consumers in search of enhanced picture quality and smart functionalities. These models feature Auto Low Latency Mode (ALLM) for gamers, seamless Google TV integration, and a minimalist “Flat Fit” design that reduces the gap between the television and wall to a mere 8.13 cm.
Affordability and Availability
Panasonic’s P-Series is strategically marketed to attract a varied consumer demographics, with pricing ranging from ₹17,990 to ₹3,99,990. These televisions are purchasable through authorised Panasonic retail channels, online marketplaces, and the company’s direct-to-consumer (D2C) platform.
Introducing New Soundbars
Alongside the television range, the company has also unveiled a new line of soundbars, which vary from 160W to 600W, with starting prices at ₹12,990. These soundbars feature Dolby Digital Plus, 3D surround sound, and touch controls, enhancing the visual experience of the televisions.
Expert Insights on the Launch
Fumiyasu Fujimori, Managing Director of Panasonic Marketing India, stated that the new P-Series aims to deliver personalised entertainment experiences for every family, thanks to the stunning large 4K screens and the sleek, versatile compact smart TVs.
Samaksh Ahuja, Product Category Chief for Consumer Electronics and Home Appliances at Panasonic, highlighted that the Indian television market is predicted to reach USD 2.6 billion by 2025. He emphasized that the company’s new LED range reflects the growing trend towards smart, connected living, fuelled by expanded internet access and the increase in OTT content consumption.
Focus on the ShinobiPro Series
The ShinobiPro series, inspired by the precision and agility of a ninja, is dedicated to providing crystal-clear visuals, fluid motion with a 120Hz refresh rate and MEMC, immersive audio experiences, and elegant designs that suit modern residential settings.
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