Highlights
Chargebee Enhances AI Strategies with the Acquisition of Trainn
Chargebee, a company specialising in revenue management and customer retention, has successfully acquired the AI-driven customer tracking platform Trainn. This acquisition is Chargebee’s second in about a month, demonstrating the company’s commitment to accelerating its AI initiatives. Before acquiring Trainn, Chargebee secured Inai, a business focused on software solutions for payment tracking and management, to enhance its AI capabilities.
Opportunities Stemming from the Acquisition
Chargebee views this acquisition as an exciting opportunity to collaboratively drive forward a vision shared with Trainn, aimed at empowering customers in a rapidly evolving and innovation-driven market through artificial intelligence.
Integration of Customer Bases
With this acquisition, Trainn’s 200 customers will transition to Chargebee’s platform. Trainn is well-regarded for its emphasis on developing and advancing AI-based solutions. Established in 2020, Trainn has successfully raised a seed funding round of $700,000 (approximately Rs 6 crore) from Speciale Invest among others.
The Evolving Payments Landscape
Subramanian, the CEO of Chargebee, remarked on the diversifying payments market. He noted the emergence of various payment methods, including embedded payments, digital wallets, buy now and pay later options, and real-time payments. He highlighted the role of AI in enhancing customer experiences and fostering new business opportunities. Currently, the responsibility of tracking performance and intricate details rests heavily on the infrastructure of customers.
Chargebee’s Valuation and Investor Backing
Chargebee reached a valuation of $3.5 billion following the raising of $250 million in its Series H funding round in February 2022. Noteworthy investors backing Chargebee include Tiger Global, Peak XV, Insight Partners, Sapphire, and Steadview Capital.