Infibeam Launches Global Marketplace for Agentic AI

Infibeam Avenues Ltd is set to introduce a global marketplace dedicated to Agentic AI, as reported by PTI. This innovative platform, crafted under its AI division Phronetic.AI, will empower users—from businesses to individuals—to construct, purchase, sell, and manage autonomous AI agents without needing to code.

Features of the Agentic AI Marketplace

The AI agents developed within this marketplace are tailored to handle a multitude of tasks across various industries, including finance, customer service, and logistics. The objective of Infibeam is to offer a no-code solution for automating tasks and managing workflows effectively.

Recent Developments at Infibeam

In 2023, Infibeam acquired a 54.1% controlling interest in Rediff.com, a move that resulted in Vishal Mehta, the founder of Infibeam, being appointed as chairman of Rediff. Initially, the strategy included revitalising Rediff as a digital financial centre with offerings such as RediffPay and RediffOne. Concurrently, the company has been diligently working on the Agentic AI platform.

A Focus on AI-Driven Solutions

This initiative signifies Infibeam’s resurgence in the marketplace domain, concentrating on applications powered by AI. Leading this venture, Vishal Mehta, an alumnus of MIT and Cornell as well as a former executive at Amazon, is at the forefront of these efforts.

Transitioning from E-commerce to Fintech

Previously, Infibeam had shifted its emphasis from e-commerce to fintech, with CCAvenue evolving into one of India’s premier payment gateway services. The anticipated launch of the Agentic AI marketplace is expected to take place shortly.