Gully Labs Secures Seed Funding for Sneaker Expansion

Gully Labs has successfully raised Rs 8.7 crore in a seed funding round, which includes Rs 7.6 crore in equity and Rs 1.1 crore in venture debt. The equity round was spearheaded by Zeropearl VC, alongside contributions from Untitled Ventures, Atrium Ventures, and notable angel investors. Among these investors are Vivekananda Hallekere, co-founder and CEO of Bounce, Suhasini Sampath, Nishchay AG, Ashutosh Valani, founder of Renee Cosmetics, Anurag Ramadasan, and Rahul Seth. The debt investment was led by Stride Ventures.

Prior Funding Rounds

Previously, Gully Labs had raised Rs 1.1 crore in equity during its pre-seed round in 2024.

Utilisation of Fresh Capital

The new funds will be utilised to diversify the product range, expand sales channels, and launch physical retail stores, as Gully Labs specified in a recent press release.

About Gully Labs

Co-founded in 2023 by Arjun Singh and Animesh Mishra, Gully Labs specialises in crafting handmade sneakers, which combine high-quality materials with culturally significant designs — showcasing everything from Phulkari-embroidered trainers to silhouettes inspired by Onam.

Sales Channels and Future Plans

Gully Labs sells its products via its website and at selected partner stores in major Indian cities. The company aims to establish a larger production facility, expand its product line with various sneaker styles, and enhance its presence in both Indian and international markets. Additionally, there are plans to launch exclusive retail outlets as part of its omni-channel strategy.