Invention Engine’s Impact on AI and Deep Tech Startups

Invention Engine is a founder-led accelerator dedicated to early-stage AI and deep tech, having directed approximately $2.5 million into its four portfolio companies, including Sonic Lamb, Cheerio AI, Desible.ai, and Magicroll, which range across hardware, enterprise SaaS, voice AI, and video infrastructure.

Sonic Lamb’s Global Expansion

Sonic Lamb, a deep-tech startup featured on Shark Tank, has successfully generated around $1 million to enhance its distinctive, India-designed headphones on a global scale. The newly acquired funds will be used to widen the consumer brand’s influence and to develop its core technology and intellectual property for entry into automotive and professional audio applications.

Cheerio AI and Its Marketing Automation Solutions

Cheerio AI, a no-code platform for AI marketing automation, has also raised approximately $1 million. This AI-powered, all-in-one customer engagement and CLTV platform claims to have earned the trust of over 150 enterprises across six sectors, generating more than 500 crore in additional revenue for its customers through effective retention automation. The funding will focus on developing multi-modal AI capabilities.

Desible.ai’s Conversational Infrastructure

Desible.ai, an enterprise-grade platform providing conversational infrastructure to enhance revenue, compliance, and service workflows in BFSI, secured $250K in its latest funding round. This platform aims to create the next generation of AI-powered voice agents that are intelligent, multilingual, and empathetic.

Magicroll and AI-Driven Video Editing

Magicroll, noted for its AI-driven video editing platform, has raised $100K. The company focuses on converting raw content into engaging short-form videos, prioritising the user’s voice and narrative while ensuring high contextualisation and personalisation. The funds will support go-to-market strategies and ongoing product development.

Expansion of Invention Engine’s Investment Program

Recently, Invention Engine has opened applications for its fourth ‘ACE $100k’ cohort, indicating the scale-up of its early-stage investment programme in India. The accelerator has increased its investment allocation to $100K (approximately Rs 1 crore) as ‘patient capital’ for each startup. Over six months, the programme aims to support 6-8 early-stage startups focused on foundational AI-led innovations.