ISLAND Beauty: A Skincare Revolution for Indian Skin

ISLAND Beauty, a skincare brand, is redefining beauty by merging Korean ingredients with formulations specifically tailored to the needs of Indian skin. The brand has successfully secured Rs 2.58 crore in funding from AJ VC. This investment is earmarked for product development, brand visibility, and customer acquisition, as stated in a recent press release.

Founders and Vision of ISLAND Beauty

Founded in 2023 by a dynamic team consisting of Shirley Setia, Jinsoon Lee, Mayank Jain, and Sakshi Jain, ISLAND Beauty is dedicated to offering barrier-focused skincare products that are designed for everyday use. Ingredients are sourced from South Korea, while formulations are developed in India, ensuring alignment with local weather conditions and the specific skincare requirements of consumers.

Innovative Formulations: The Core Barrier Matrix

ISLAND Beauty has introduced its proprietary Core Barrier Matrix, blending CBM-A Repair and CBM-B Defence. This formulation approach is centred on repairing the skin barrier and providing daily protection against environmental aggressors. The brand’s existing range includes a variety of products such as cleansers, toners, serums, moisturisers, and lip care.

Featured Product: Dew Drop Barrier Repair Glow Serum

A standout product in its collection is the Dew Drop Barrier Repair Glow Serum, which features an impressive 50% Korean rice water content and 5% niacinamide. Additionally, ISLAND Beauty offers a seven-day return policy in accordance with its terms and conditions.

Future Plans for ISLAND Beauty

In the coming three years, ISLAND Beauty aims to broaden its product range and solidify its presence in the market while enhancing awareness around barrier-focused skincare among consumers.