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Country Delight Transforms the Rapid Delivery Landscape

Country Delight, a leading direct-to-consumer brand based in Gurugram, is making significant ⁤advancements in the ⁢rapid delivery sector. ⁢Recent updates reveal that the company ‍has launched a pilot initiative aimed at fulfilling orders within an impressive 10⁣ to 15 minutes across Gurugram. Plans‌ are also in place to ‌expand this service into additional ‍cities soon.

Expanding ⁢Service Reach

Currently,Country Delight operates in over 25 cities‌ nationwide,including key metropolitan areas such as:

-​ Delhi⁣ NCR
– Bengaluru
– Chandigarh
– Chennai
– Mumbai
– Pune
– Hyderabad
– Jaipur
– ‍Kolkata
-‍ Nashik

The ⁢new express delivery service ⁣will operate from 6 AM untill 9⁣ PM ​and aims to ⁣include nearly all products available through their regular delivery services. ‌Founded by Chakradhar Gade and⁤ Nitin kaushal,⁤ Country ‌Delight offers a diverse range of products including:

– ⁢Dairy items
– Bakery goods
– Poultry products
– fresh ⁤produce ⁢sourced directly from​ local farms

The ⁣brand proudly serves approximately 1.5 million customers.

Navigating a Competitive Market

By ​entering the fast commerce space,Country Delight⁣ positions itself alongside established competitors such as Zepto,blinkit (formerly Grofers),Swiggy Instamart,flipkart Minutes,and Amazon‍ Tez. This ‌strategic move reflects BigBasket’s transition from scheduled deliveries towards prioritising ⁤rapid fulfilment services. Industry analysts are closely​ observing whether Country Delight can ​maintain its existing operational model while integrating these swift delivery options.

Financial Performance Insights

In terms ⁢of financial results for FY24 reported by The Arc, Country Delight achieved⁣ revenues totalling ₹1,380 crore (approximately‌ $166 million). This marks considerable ‌growth compared to FY23’s revenue of around ₹900 crore ($109 million) and FY22’s​ figure of ⁣about ₹542.6 crore⁤ ($66 million). As it approaches unicorn status ⁣with an estimated valuation nearing $820 million following its latest funding round—having raised ​approximately $200 million ​overall—the company recently secured an​ additional ₹200 crore ($24 million) through debt financing from Alteria Capital. Moreover, discussions​ are ongoing with SoftBank regarding potential new ⁣investments anticipated between $50-$70 ​million.

Country Delight ‌is indeed transforming ⁢the rapid delivery landscape with its innovative approach and commitment‌ to customer satisfaction.