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Home News

PhonePe Surges in November While Google Pay Experiences a Slight Decline

Akash Das by Akash Das
December 22, 2025
in News
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PhonePe Surges in November While Google Pay Experiences a Slight Decline
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Unified Payments Interface Reaches 20.47 Billion Transactions in November


Highlights

  • 1 Unified Payments Interface Reaches 20.47 Billion Transactions
    • 1.1 PhonePe Continues to Lead the Market
      • 1.1.1 Google Pay Secures Second Position
      • 1.1.2 Paytm’s Standing in the UPI Market
    • 1.2 Smaller Players in the UPI Space
      • 1.2.1 Additional Transaction Highlights
    • 1.3 Consistent Growth in UPI Spending Trends
      • 1.3.1 Top Categories for UPI Transactions

Unified Payments Interface Reaches 20.47 Billion Transactions

Unified Payments Interface achieved 20.47 billion transactions valued at Rs 26.32 lakh crore in November, according to data from the National Payments Corporation of India. PhonePe maintained its position as the leading UPI app during this month.

PhonePe Continues to Lead the Market

PhonePe, backed by Walmart, processed 9.33 billion transactions, representing 45.6% of the overall UPI transaction volume and 48.5% of the total transaction value. Although PhonePe experienced a modest decline in transaction volume compared to October, it still gained market share in November.

Google Pay Secures Second Position

Google Pay ranked second with 7.03 billion transactions in November. This Alphabet-owned application held a 34.4% share of both transaction volume and value, keeping it significantly ahead of its competitors. Google Pay saw a slight decline in both transaction volumes and market share from the previous month.

Paytm’s Standing in the UPI Market

Paytm secured the third position with 1.55 billion transactions, which accounted for 7.6% of the total UPI volume. The transactions processed by Paytm amounted to Rs 1.64 lakh crore, translating into a market share of 6.2% by value.

Smaller Players in the UPI Space

Among smaller players, Navi recorded 609 million transactions in November with a transaction value of Rs 32,290 crore, achieving a 3% share by volume. Other smaller apps included super.money, which documented 265 million transactions valued at Rs 10,581 crore, and Cred, which handled 154 million transactions worth Rs 59,261 crore, benefiting from higher ticket size payments.

Additional Transaction Highlights

BHIM processed 141 million transactions, amounting to Rs 18,377 crore. Axis Bank’s apps together reported 236 million transactions valued at Rs 16,221 crore, including customer-initiated, B2C, and B2B payments. Amazon Pay managed 89 million transactions valued at Rs 10,147 crore, and FamApp by Trio handled 150 million transactions worth Rs 1,868 crore.

Consistent Growth in UPI Spending Trends

Following the festive peak in October, the data from November indicates steady momentum for UPI in both consumer and merchant payments across India. Spending trends via UPI were primarily focused on daily consumption categories.

Top Categories for UPI Transactions

Groceries and supermarkets topped the list with 3.22 billion transactions worth Rs 71,129.56 crore. Fast food and restaurant segments collectively recorded over 2.6 billion transactions. Telecommunication services logged 818 million transactions valued at Rs 21,399.70 crore, while service stations were notable with 658 million transactions worth Rs 40,320.95 crore. Digital gold purchases reached 123.42 million transactions in November, showing a 6.4% increase from October in volume, despite the value dropping significantly to Rs 1,215.36 crore from the previous month.


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Akash Das

Akash Das

Hi, I’m Akash, an entrepreneur, tech enthusiast, digital marketer, and content creator on a mission to inspire innovation and drive transformation through technology and creativity.My expertise extends to digital marketing, where I craft data-driven strategies for SEO, social media, and branding to empower businesses and creators to grow their online presence. Alongside my entrepreneurial journey, I share my insights and discoveries through engaging blogs, tutorials, and YouTube content.

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