Tag: Infibeam

  • Infibeam Sells E-Commerce Division to Rediff for ₹800 Crore

    Infibeam Sells E-Commerce Division to Rediff for ₹800 Crore



    Infibeam’s Strategic Slump Sale to Rediff.com | E-commerce Growth

    Infibeam’s E-commerce Platform Sale to Rediff.com

    Infibeam Avenues has executed a slump sale of its e-commerce platform infrastructure business to its subsidiary, Rediff.com India Ltd, for a total value of Rs 800.39 crore, comprising a blend of cash and equity. This strategic sale is intended to enhance operational focus and value for both companies.

    Enhancing Focus on Digital Payments and AI

    Following this development, Infibeam will concentrate on its digital payments sector through CCAvenue and develop AI infrastructure via Phronetic.ai. Meanwhile, Rediff plans to bolster its enterprise software and e-commerce offerings by integrating the newly acquired assets into its RediffOne suite.

    Financial Overview of the E-commerce Business

    The e-commerce platform generated revenues of Rs 180 crore and achieved an EBITDA of Rs 137 crore in FY25, representing approximately 4.8% of Infibeam’s overall revenue and 18.6% of its net worth.

    Transaction Details and Implications

    The deal structure includes Rs 400 crore to be settled in cash, with the remainder processed through new equity issuance. As a result of this transaction, Infibeam’s ownership in Rediff will rise from 54% to 82%. Infibeam acquired a majority interest in Rediff.com in August of the previous year.

    Statements from Infibeam Leadership

    Vishal Mehta, the CMD of Infibeam Avenues, remarked that this strategic decision paves a robust growth path for both companies. The focus will now be on improving agility and unlocking long-term value.

    Expanding Offerings for SMEs

    Rediff intends to present the e-commerce platform as both a standalone product and an integral part of its RediffOne suite. This expansion aims to enhance access to small and medium enterprises by leveraging Rediffmail, RediffPay, and its content platform.

    Future Growth and Fundraising Plans

    According to recent disclosures on the stock exchange, Rediff is also considering various fundraising options, including a potential IPO, to promote swift growth across its product lineup and extend its reach in the enterprise SaaS and digital commerce industries.


  • Infibeam’s Rediff.com Gains NPCI Approval to Launch UPI Services

    Infibeam’s Rediff.com Gains NPCI Approval to Launch UPI Services



    Infibeam Avenues Launches RediffPay with NPCI TPAP License

    Infibeam Avenues Launches RediffPay with NPCI TPAP License

    Infibeam Avenues has announced that its subsidiary, Rediff.com, has successfully obtained a Third-Party Application Provider (TPAP) license from the National Payments Corporation of India (NPCI) for the digital payment platform RediffPay. The company disclosed that the NPCI confirmed the approval through official communication on Friday, with Axis Bank acting as the Payment System Provider (PSP).

    RediffPay’s Role in Digital Payments

    This TPAP license empowers RediffPay to deliver Unified Payments Interface (UPI) services to its users, marking a significant move by Infibeam Avenues into the consumer-focused digital payment sphere. The subsidiary applied for the TPAP license post its acquisition of a controlling interest in Rediff in 2024.

    Previous Developments

    In September of last year, startup Superb reported this significant development exclusively. Infibeam Avenues took a bold step in August 2024 by acquiring a 54% stake in Rediff.com India, aiming to relaunch the platform as a digital financial services aggregator targeting consumers.

    Vision for Financial Inclusivity

    Vishal Mehta, the Chairman and Managing Director of Infibeam Avenues, expressed enthusiasm about the achievement, stating that the TPAP license allows the company to expand UPI services through RediffPay. This milestone reflects the firm’s commitment to enhancing financial inclusivity and providing seamless digital payment solutions across India.

    Future Plans for RediffPay

    RediffPay intends to leverage the significant web traffic of Rediff alongside Infibeam’s fintech acumen to create an accessible platform for secure and effective digital transactions. The company is set to roll out a variety of financial services, including credit offerings and wealth management products, to meet its users’ diverse needs.

    Recent Achievements of Infibeam Avenues

    The progress of Infibeam Avenues aligns with their recent accomplishments, such as securing final authorization from the Reserve Bank of India to function as a Payment Aggregator through their flagship payment gateway brand CCAvenue. This authorization further strengthens their position in the market.

    Financial Growth

    The company’s operational revenue surged to Rs 1,070 crore in Q3 FY25 compared to Rs 907 crore in Q3 FY24. Additionally, the profit after tax saw a remarkable increase of 50% reaching Rs 64.4 crore during the same period.