Highlights
Haier India Launches Innovative Lumiere Series Refrigerators
Haier India has unveiled the Lumiere Series, an innovative entry into the refrigerator market, marking the debut of India’s first locally made 4-door convertible side-by-side refrigerator. Featuring AI-driven smart cooling, adjustable storage options, and a stylish appearance, the Lumiere Series is offered in three stunning finishes: Mirror Glass, Black Glass, and Inox Steel.
Key Features of the Haier Lumiere Series
- Flexible Storage: A generous 520L capacity, including a 90L convertible section, which enables up to 85% of the refrigerator space to be personalised.
- Convertible Storage System: This feature allows users to easily switch between refrigerator and freezer modes, increasing freezer capacity as needed.
- First Vibrant Digital Display Panel in India: The colourful touch panel provides intuitive controls, boosting both usability and design.
- Smart Sense AI Technology: This technology learns user preferences, enhancing cooling efficiency while minimising energy use.
- Wi-Fi Connectivity: Users can control temperatures remotely and manage their grocery inventory through their smartphones.
- Sunlit LED Interior: The refrigerator boasts India’s largest surface area LED panel (2×2 ft.) for improved visibility.
- My Zone Customisation: This feature offers designated storage with adjustable options for Cheese, Beverages, and Spices, ensuring flavour and freshness are maintained.
- Anti-Bacterial Technology (ABT): This technology removes 99.99% of bacteria, prolonging the freshness of food.
Industry Insights from Haier
NS Satish, President – Haier Appliances India, expressed significant pride in launching India’s inaugural locally manufactured 4-door refrigerator. This achievement highlights Haier’s commitment to customer-driven innovation and technological prowess. The Lumiere Series is not merely a household appliance; it signifies a transformative shift towards intelligent, aesthetically pleasing, and high-performance refrigeration designed for the evolving needs of sophisticated and premium Indian customers. Haier India aims to continuously raise industry benchmarks by providing solutions that promote convenience, efficiency, and state-of-the-art technologies, reinforcing its leadership position in the market.
The starting price for the Haier Lumiere Series is Rs 1,24,490, and it can be purchased through Haier’s official website, prominent e-commerce sites, and major retail stores across India.






