Realme Announces Strategic Partnership with Aston Martin Formula One Team
Realme has unveiled an exciting three-year strategic partnership with the Aston Martin Formula One Team, heralding a new phase for this innovative smartphone brand aimed at young audiences. This collaboration was revealed alongside the launch of the realme GT 7 Dream Edition, a specially designed device that brings the excitement of motorsport into everyday technology.
On 20 May 2025, the agreement was announced, intending to combine Realme’s rapidly expanding technology prowess with Aston Martin’s esteemed legacy in precision engineering and high performance. The GT 7 Dream Edition takes direct inspiration from the renowned “two-wing” design of Aston Martin and incorporates the distinctive Aston Martin Green, celebrating the F1 team’s illustrious racing background.
Sky Li, CEO of Realme, expressed that collaborating with an iconic racing team like Aston Martin Aramco is a pivotal move to expand the frontiers of innovation. He noted that only their finest products earn the ‘scarab wings’ and take to the skies, expressing excitement about leveraging their new platform with the team to deliver exceptional designs and top-tier craftsmanship to users worldwide.
Matt Chapman, Head of Licensing and Merchandise at Aston Martin Aramco Formula One Team, mentioned that it is a delight to welcome Realme to the team with the introduction of their first-ever co-branded smartphone. He highlighted that the GT 7 Dream Edition merges high performance with cutting-edge design and expressed anticipation for future collaborations on upcoming models.
As part of this collaboration, Realme and Aston Martin intend to co-develop two models each year. The global unveiling of the realme GT 7 Series, featuring the Dream Edition, is anticipated for 27 May in Paris, where both companies are expected to share additional insights.
This partnership emerges as Realme continues its commendable ascent, now boasting over 200 million global users and operating in 61 nations. In 2024, the company’s number series recorded an impressive 18% growth year-on-year, securing almost 30% of the entry-premium smartphone segment in India. Recent innovations from Realme include the world’s fastest 320W Supersonic Charging and AI-driven camera technologies, underscoring its dedication to advancing technological frontiers for younger consumers.
