Marketing
Zydus Healthcare Celebrates Women’s Day 2026 with Liver Health Screening Initiatives
On International Women’s Day, Zydus Healthcare Ltd organized Mega FibroScan Camps focused on liver health.
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Mosaic Wellness Secures ₹200 Crore Investment from 360 ONE as Spring Marketing Capital Partially Exits
Mosaic Wellness raised Rs 200 crore to expand in consumer health, serving over six million annually.
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Seekho Allocates Rs 134 Cr for Advertising, Achieving Rs 142 Cr in Revenue for FY25
Seekho raised $28M in September 2025, reporting 12X growth in revenue at Rs 141.5 crore in FY25.
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“Cars24 India’s CEO Himanshu Ratnoo Steps Down Following Major Branding Initiative”
Himanshu Ratnoo, CEO of Cars24’s used-car business, is stepping down after nearly six years with the company.
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Aakash Welcomes Alka Garg as CFO and Kanika Kumar Nijhawan as New SVP of Marketing
Aakash Educational Services has appointed Alka Garg as CFO and Kanika Kumar Nijhawan as Senior VP.
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“Breaking the Mold: Gresbond Unveils India’s First Construction Brand Anthem with a Rap from the Factory Floor”
Gresbond's anthem, "Majboot Rishte, Majboot Bond," showcases strength and authenticity in tile adhesives.
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Coca-Cola Ignites Excitement with FIFA 2026 Trophy Tour and Inaugural Coke Studio Bharat Live
Coca-Cola’s FIFA World Cup 2026 Trophy Tour and Coke Studio Bharat Live ignited passion for sport and music.
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“The Power of a Good Slap: Insights from Harbhajan Singh”
When appliances fail, Indian households often give a chaanta instead of replacing them. Flipkart's campaign urges upgrades.
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“Blinkit Shifts Gears: Ending 10-Minute Delivery Branding Amid Regulatory Pressure; What’s Next for Zepto and Instamart?”
Blinkit has dropped its 10-minute delivery claim, focusing instead on product quantity delivered.
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Dell’s Product Chief: Customers Skeptical of AI Marketing in the PC Space
Dell admits PC buyers are indifferent to AI features, focusing instead on traditional hardware specs.
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