Elanpro Invests in Smart Vending Startup Wendor
Commercial refrigeration leader Elanpro has secured a 41% ownership interest in innovative vending technology firm Wendor. This strategic move is part of Elanpro’s vision to spearhead the retail sector’s transition towards AI and IoT-powered solutions.
This collaboration will equip Wendor to utilise Elanpro’s extensive network and knowledge in the food and beverage retail space, significantly accelerating its growth trajectory in the cashless vending marketplace. Elanpro’s assistance will be crucial for Wendor in:
- Establishing manufacturing capabilities
- Navigating regulatory changes linked to Bureau of Indian Standards (BIS)
The agreement focuses on:
- Expanding market reach
- Enhancing sales and service support
- Optimizing logistics and financial operations
- Strengthening marketing infrastructure
About Wendor
Founded in 2017 by Ayush Pahwa, Lakshit Anand, Chaitanya Marwaha, and Harsh Gautam, Wendor is a pioneering provider of smart vending machines operated by a unique SaaS platform. Their machines dispense a variety of snacks, beverages, and other products, utilising AI and IoT technology for real-time monitoring and stock management. Wendor has successfully deployed 1,200 kiosks across 60 cities and has plans to increase sales to 15,000 machines over the next five years. The combined efforts of both companies are predicted to yield an annual revenue of Rs 20 crore by FY26.
About Elanpro
Established in 2009, Elanpro specializes in refrigeration solutions for the hospitality, retail, and pharmaceutical sectors. The company reported a revenue of Rs 276 crore in 2024 and is committed to investing in innovative startups to enhance its competitive edge in the market.