Lorazzo Expands with New Funding Round

Lorazzo is making strides as a kitchen and bathroom brand, having successfully secured Rs 15 crore in its latest funding round. The investment was led by Sauce, with additional contributions from Sprout Venture Partners, Panthera Peak, and Alteria Capital. This capital will enable Lorazzo to broaden its product offerings, enhance product development, bolster its team, and strengthen both online and physical sales channels while growing its footprint throughout various states in India.

About Lorazzo

Established in 2024 by Jatin Luthra and Saurabh Gupta, Lorazzo is committed to integrating design, technology, and functionality in everyday home products. The brand provides a diverse array of items, including faucets, sinks, shower systems, bidets, wash basins, smart toilets, and additional kitchen and bathroom solutions.

Product Offerings and Innovations

Lorazzo is developing an omnichannel strategy that includes ecommerce, quick commerce, and traditional retail. The goal is to transform conventional home categories into more consumer-friendly and design-oriented segments. Among its notable products is the Intelli Smart Commode, which features a cleansing WC with a heated seat, electronic bidets, an air dryer, ambient lighting, and digital temperature control. This innovative product is priced at Rs 58,999, significantly lower than similar cleansing toilets from international brands, which range from Rs 1.5 lakh to Rs 5 lakh.

Warranty and Customer Service

Lorazzo offers extensive warranty coverage of up to 20 years on its kitchen sinks, sanitaryware, mirrors, cabinets, and faucets. The brand also ensures comprehensive onsite installation and service across India.

Growth and Future Targets

In the past year, Lorazzo has experienced a remarkable sixfold increase in revenue and is aiming for a target of Rs 100 crore in revenue within the next two years.