Zinara: Delhi NCR’s Leading Lab-Grown Diamond Jewellery Brand

Zinara, a prominent name in lab-grown diamond jewellery, has successfully raised Rs 3.61 crore ($380K) in a pre-seed round of funding led by Inflection Point Ventures (IPV). Other investors, including Nine Jewellery and Bollywood actress Nikita Dutta, also contributed to this funding round.

Investment and Expansion Plans

The funds will be allocated to team expansion, enhanced marketing strategies, and the fortification of Zinara’s supply chain infrastructure. This investment will also support the brand’s goal of broadening its product range and enhancing its visibility throughout India.

About Zinara and Its Offerings

Zinara is founded by Harshit Abrol and Sumanyu Vyas, and it specializes in crafting everyday diamond jewellery composed of lab-grown diamonds paired with 18K gold vermeil. The brand boasts an impressive selection of over 400 unique designs and has achieved more than Rs 1 crore in annual recurring revenue.

Founders’ Background

Both founders have substantial experience in their respective fields. Abrol has previously held positions at P&G and Apnaklub, while Vyas has contributed to companies like Blinkit and Classplus. Zinara adopts a digital-first approach, catering to customers across the entire nation.

Additional Brand Features

Zinara stands out by offering a lifetime warranty, as well as buyback and exchange options for its products, ensuring customer satisfaction and trust.

IPV’s Investment Portfolio

Inflection Point Ventures has demonstrated a robust investment strategy, having invested over Rs 900 crore in more than 280 startups, paving the way for Zinara’s promising journey ahead.