Samaaro Secures $500K in Pre-Series A Funding for Event Marketing Innovation
Event marketing platform Samaaro has raised 500,000 dollars in a pre Series A funding round...
“HindustanTimes.com Joins Forces with Jiraaf to Elevate Conversations Around Bond Investments”
Indian investors seek stability amid volatility; bonds gain prominence in diversified portfolios.
“Vi-John Unveils Innovative Grooming Campaign with Ranbir Kapoor at the Helm”
Vi-John's campaign, featuring Ranbir Kapoor, celebrates individuality: "Photocopy Nahi, Original Dikho."
Gresbond: Revolutionizing Tile Adhesive Marketing with Clever Campaigns
Gresbond's campaign blends humour with storytelling, positioning adhesives as modern, reliable alternatives to cement.
AI-Driven Independence Day Celebration: JSW One Teams Up with Little Odd Marketers for a Unique Tricolor Campaign
The campaign for JSW One positioned the tricolour as a shared language, uniting the country.
Star Jalsha: Celebrating 100 Weeks of Unmatched Leadership and Endearing Audiences
Star Jalsha has achieved an extraordinary milestone — 100 consecutive weeks as the leading channel in the BGEC market.
“₹33 Crore Down the Drain: Former Ola Electric Marketing Head Stunned by Deepika Padukone’s Viral Instagram Reel”
Deepika Padukone's reel got 1.9B views but only 1.3M likes, raising concerns about engagement rates.
“Revolutionizing Digital Marketing: Nikhil Kamath Challenges the Conventional Wisdom”
Zerodha co-founder Nikhil Kamath argues that curiosity, not attention, is the real scarcity in social media.
“Snapchat, WPP Media, and Lumen: Redefining Digital Advertising with Attention as the New Currency”
Snapchat's study reveals attention impacts brand success, especially among India's Gen Z, with AR ads leading.
How Razorpay’s ‘Backing India’s Boldest’ Transformed B2B Branding at the IPL
Razorpay’s campaign spotlighted 37 founders, celebrating their journeys and impact without promoting itself.
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